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OUR STORY

Our Story

Founded with a passion for providing quality drinks at affordable prices, Bob’s Discount Liquor has grown to become a trusted name in Fremont. We believe that everyone should have access to their favorite beverages without breaking the bank. Our commitment to customer satisfaction and community engagement has been the cornerstone of our business since day one. At Bob’s Discount Liquor in Fremont, California, our customer base is as diverse and vibrant as the community itself. Fremont is known for its significant cultural diversity, with nearly half of the population being foreign-born and a large percentage speaking a language other than English at home. This diversity is reflected in our customer base, which